How can we encourage internalizing safety – the interest, fire, commitment  and desire – to emanate from within people? Experience shows us that this is not only possible, but it can lead to eye-popping results that are then reflected in statistical improvements. But doing so requires perceptive and focused leadership and goes well beyond “motivating.” In this session, we’ll discuss outside-in vs. inside-out safety dynamics, strengths and limitations; examples of companies that are successfully moving safety “inward”; and 10 strategic, practical, proven leadership keys for internalizing safety.


Presenter:  Robert Pater, Founder and Managing Director of MoveSMART® for injury-prevention/safety culture

Pater has written more than 300 articles for Professional Safety, Occupational Health & Safety, Safety+Health, Industrial Safety & Hygiene News and other industry publications. Their clients include ArcelorMittal, BHP Billiton, BMW, BP, BP Shipping, Cummins, Domtar, DuPont, Hawaiian Airlines, HD Supply, Honda, Marathon Oil, Martin-Brower, Mead Westvaco, MSC Industrial, Nissan, Northrop Grumman, ONE Gas, Rio Tinto, S&C Electric, Textron, United Airlines, U.S. Steel, Wacker and many more. Pater has presented/co-presented 33 previous webinars for ASSP. He has also written a regular column for Professional Safety for the past 10 years. 

2-minute overview video